When you work with early-stage companies, you learn quickly that flexibility is key. Ideal customer profiles, pitches, and even overall company strategy changes quickly - and vendors need to, also. Though our primary focus on most campaigns is appointment setting / top-of-funnel SDR work, we’ve had to adjust our focus for several clients. Fortunately, our kaizen culture, which prioritizes autonomy and creativity, helps us adapt quickly when necessary.
In that vein, lots of prospective clients want to know just how flexible our outsourced inside sales teams can be: put another way, are we just cold calling robots, or can our team members adjust to different needs as they pop up? Below are three examples of how our teams have adapted.